Strategic. Systematic. Results-Driven.
Senior Brand & Digital Designer
Building brands that drive business results.
Brand systems, campaigns, websites, and 3D experiences for tech, real estate, and growth teams. 10 years, 300+ projects, 90+ clients across multiple industries.
Worked with
Selected Work
7 Projects
Brand Identity · Sales Kit · Brochure
Full rebrand for a residential complex — from identity and print collateral to digital assets. The brochure became the primary sales conversion tool.
Campaign Design · Digital Ads · Social Media
Premium brand identity, printed brochure, and multi-channel launch campaign that positioned the project above its competitors.
Performance Creative · Presentation · Storytelling
Translated architectural vision into clear, compelling visual narratives across print, presentation, and digital formats.
Logo Design · Brand Identity
Bold logomark for a gaming community — crafted to resonate with esports culture while staying versatile across digital and merch applications.
Corporate Merch · Product Design
Premium felt envelope case designed for Allur's corporate gifting — tactile, functional, and aligned with the brand's premium automotive positioning.
Art Direction · Merch Design · Cultural Heritage
Visual storytelling rooted in Kazakh nomadic heritage — a personal project celebrating the voice of the steppe through contemporary design language.
Brand Launch · Identity · Campaign
Complete brand launch for a new real estate development — from naming and visual identity to go-to-market campaign materials.
About
I build brand systems, campaign visuals, websites, and 3D experiences for tech, real estate, and growth teams. My work sits at the intersection of design, business strategy, and digital marketing — turning complex products into clear, compelling visual stories.
With a background in business administration and 10 years of professional experience, I bridge the gap between creative vision and commercial objectives. Every design decision is grounded in market positioning, audience psychology, and measurable business impact.
I work across brand identity systems, web design, performance creative, 3D visualization, presentation design, campaign art direction, and AI-assisted workflows. Currently exploring vibe coding and interactive 3D experiences.
Beyond Design
When I'm not designing, I'm experimenting with AI tools, exploring 3D visualization, or building interactive experiences with vibe coding. Based in Berlin — always looking for the next interesting challenge.
How I Work
Research & Strategy
Market analysis, competitive audit, audience profiling and project positioning. Defining the creative direction, visual strategy and messaging framework before any design work begins.
Visual Identity System
Building a cohesive brand system — logomark, color palette, typographic hierarchy, grid structure and layout principles. Designed to scale consistently across print, digital and environmental applications.
Design Production
Editorial layout, art direction and production of brochures, pitch presentations, social media assets and multi-channel campaign materials. Every deliverable follows the visual system and reinforces the sales narrative.
Delivery & Handoff
Production-ready files with proper bleeds, color separation and CMYK preparation. Organized source files, brand guidelines documentation, and web-ready assets for seamless team handoff and implementation.
Kind Words
Zhandarbek brought structure and clarity to our brand. The brochure he designed became our main sales tool — clients immediately understood the value of our project. Conversion from viewings to signed contracts increased noticeably.
His business background makes a real difference. He doesn't just make things look good — he understands what needs to be communicated and designs with purpose. Our campaign engagement rates exceeded all previous benchmarks.
Experiments
Personal explorations beyond client work — where I test ideas, tools and techniques.
AI-Assisted Design
Exploring Midjourney, DALL-E and generative AI for concept development and visual exploration.
3D Visualization
Using 3ds Max and emerging tools for architectural visualization and product mockups.
Vibe Coding
Building web experiences with AI-powered development tools — where design meets engineering.
Let's build something valuable.
Have a residential project that needs strong visual communication? I'm available for remote roles, freelance engagements and contract opportunities across Europe, UK & EMEA.
Get in touch zhandarbek021@gmail.com